About us.
Our Mission
At I’mperfect Life, we believe wellness isn’t about chasing perfection—it’s about building a lifestyle that feels good, lasts long, and supports both individuals and organizations. Our mission is simple: to help organizations create healthier, happier, and more resilient communities by teaching sustainable habits rooted in self-compassion.

Who “We” Are
I’m Andrea Matthes, founder of I’mperfect Life.
For years, I lived in the exhausting cycle of diet and challenge culture—starting fresh every Monday, pushing myself too hard, and feeling like I failed whenever I couldn’t keep up. My life and my body got out of control. I reached my highest weight of 328lbs in 2011 and knew everything had to change. After decades of struggling with my body, my health, and my mindset, I finally realized the truth: to expect perfection is to create failure. This realization resulted in a total inside out transformation that resulted in completing 35 races (Spartans, Triathlons, Trail and Road Races, and more!), becoming a certified personal trainer and healthy lifestyle coach, and most importantly, it allowed me to live a full and active, happy and healthy life.
By focusing on simple, sustainable habits and letting go of perfection, I discovered a lifestyle I could love and maintain. Today, I’ve made it my mission to help others—whether individuals or entire organizations—embrace the same philosophy.
I’mperfect Life(R) was born from my personal experience, but it’s become a way of life for thousands of people around the world. It’s not just a brand—it’s a movement to let go of perfection and live a truly happy and healthy I’mperfect Life!
What We Do
We design and deliver custom wellness programs, retreats, and workshops for:
- Companies & Corporate Teams – Boost productivity, reduce burnout, and foster a culture of wellness.
- Schools & Educational Institutions – Equip students and educators with tools for better health, focus, and resilience.
- Nonprofits & Community Organizations – Support staff and volunteers with sustainable wellness practices that fuel your mission.
Our programs are flexible and engaging—available virtually, in person, or in a hybrid format—and always customized to meet the unique needs of the people you serve.
Why We Do It
Because wellness drives performance. Healthy people are happier, more focused, and more engaged. Organizations that invest in wellness see improvements in:
- Productivity
- Retention
- Engagement
- Morale
- Absenteeism
But beyond numbers, we do this because we believe every person deserves to feel supported, energized, and confident in their ability to live well.
How We Do It
Our approach is rooted in the I’mperfect Life Philosophy: self-compassion, not shame, is the foundation of change.
We use the IPL Method, a proven 5-step process that helps people:
- Shift their mindset from all-or-nothing thinking.
- Build five simple, non-negotiable habits for health and well-being.
- Learn practical strategies for stress management, nutrition, and movement.
- Stay motivated with quarterly reviews and goal-setting.
- Create a lifestyle that supports both personal wellness and organizational success.
Our workshops are interactive, practical, and relatable—no restrictive diets, no guilt, no pressure to be perfect. Just real-world strategies that fit into busy lives.
Let’s Thrive Together
If you’re ready to create a healthier, stronger, and more resilient organization, we’d love to partner with you.
